Marisol & Co. · Property Management
Boutique short-term rental management on Florida’s Nature Coast
We manage a handful of homes with hotel-grade care — not thousands on autopilot. Listing, pricing, guests, cleaning, and reporting, all handled, all local. You get more nights, higher rates, and an owner who actually picks up the phone.
$208
avg nightly rate across our homes
57%
average occupancy
10–15%
management fee (vs. 25–35% national)
Local
team that answers the phone
The boutique difference
High-volume managers spread thin across thousands of listings — your home becomes a number, guests get a call center, and your rate gets set by a faraway algorithm. We do the opposite: a small, curated portfolio, hands-on local management, and pricing tuned to your home and this market. Fewer doors, more attention, better numbers per home.
What we handle
Airbnb Management
We run your Airbnb end-to-end — a listing built to convert, pricing that moves with demand, five-star guest communication, and spotless turnovers — so your calendar stays full and your reviews stay high.
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Short-Term Rental Management
Vacation-rental management for owners who want hotel-grade hospitality without the high-volume, hands-off feel of a national manager. Fewer doors, more attention, better numbers per home.
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Transparent fees
Two simple plans. No hidden charges, no long lock-ins.
Essential
10% + $100/moFull-service management — listing + photography, dynamic pricing, guest communication, cleaning & turnovers, maintenance coordination, and monthly owner reporting.
Best for: Owners who want the lowest commission and don't mind a flat monthly base.
All-in
15% flatEverything in Essential, bundled into one simple rate — no monthly base fee. The number you see is the number you pay.
Best for: Owners who prefer one predictable percentage with nothing else to track.
Where we manage
Hernando & Pasco counties on Florida’s Nature Coast — with more on the way.
Hernando Beach
Hernando County
Management in Hernando Beach →
Weeki Wachee
Hernando County
Management in Weeki Wachee →
Brooksville
Hernando County
Management in Brooksville →
Spring Hill
Hernando County
Management in Spring Hill →
Hudson
Pasco County
Management in Hudson →
Port Richey
Pasco County
Management in Port Richey →
Owner guides
All guides →How Much Do Property Managers Charge in Hernando County?
Fee models, the real ranges, the add-ons that quietly inflate your bill — and how to compare managers apples-to-apples.
Airbnb Management vs. Doing It Yourself: The Real Numbers
Self-managing isn't free — it's a second job. Here's the honest math on time, revenue, and when a manager pays for itself.
What Could Your Gulf-Access Home Earn on Airbnb?
Water access, a dock, a pool, the right pricing — here's what actually moves the number on a Nature Coast rental.
Boutique vs. High-Volume Management: What Owners Trade Away at Scale
Thousands of doors, a call center, an algorithm in another state. Here's what that scale quietly costs you.
Short-Term Rental Rules & Licensing on Florida's Nature Coast
The short version: STRs are allowed, but there's a tax to register for and remit. Here's what that means for owners.
How to Switch Property Managers Without Losing Bookings
Worried about losing your bookings if you switch? You don't have to. Here's how a clean handoff actually works.
Florida Vacation-Rental Taxes: Tourist Development + Sales Tax
Two taxes, one common surprise. Here's what's owed on your rental income and who actually collects it.
New Short-Term Rental Owner Checklist: From Closing to First Booking
Bought the home — now what? The exact path from closing to a calendar full of guests.
Owner questions, answered
What does Marisol & Co. manage?+
Short-term and vacation rentals across Florida's Nature Coast — Airbnb, Vrbo, Booking.com, and direct bookings — handled end-to-end: listing, pricing, guest communication, cleaning, maintenance, and reporting.
What do you charge?+
Two simple plans: Essential at 10% + $100/month, or All-in at a flat 15% with no monthly base. No hidden fees, no long lock-ins — just one transparent rate.
How are you different from the big national managers?+
We're boutique by design — fewer doors, more attention per home. You get a local team that answers the phone, not a high-volume operation where your home is one of thousands.
Which areas do you serve?+
Hernando Beach, Weeki Wachee, Brooksville, and Spring Hill in Hernando County, plus Hudson and Port Richey in Pasco County — with more of the Nature Coast on the way.
What could my home earn?+
It depends on location, size, and amenities. Tell us about your property and we'll send a free, no-obligation rental-income estimate.
What could your home earn?
Tell us about your property and we’ll send a free, no-obligation rental income estimate within one business day.